Commercial Services
The diverse but complementary business-to-business and business-to-consumer activities across ESA Group, combined with our valuable employee skills and experience have given us a unique insight into the media, marketing and technology sectors.
We are harnessing this knowledge and our extensive contacts to offer a number of third party services, helping a range of organisations, clubs and sponsors to develop their own content strategies and to deliver campaigns across both print and digital sports media.
Digital Media Sales
Our collective experience working with digital agencies and some of the most visited websites on the planet enable us to deliver tailored online campaigns, achieving a range of communication objectives - be it brand awareness, direct response, sales, traffic generation or data capture.
Advertising on both Footymad.net and Sportbox.tv can be delivered as run of network or be targeted to a specific site, channel, club or content area within our websites. This is particularly effective across the Footymad network, where club-specific promotions can be targeted at loyal football club supporters.
A full range of standard advertising placements and integrated editorial features, direct communication, viral seeding, data collection, user interaction and product led competition opportunities are available across ESA websites.
Whether it is a 468x60 banner, rich media or something non-standard, we have a range of advertising placements available to suit your campaign.
Marketing Services
Drawing upon our media expertise, in-depth understanding of sports content delivery and access to cross-platform communication channels, ESA are able to assist brands, sponsors and planners looking to target sports fans, extend their reach and maximize the return on their investment in sport.
Print Media Sponsorships
Football Information Services, a subsidiary business within the ESA group, is a specialist statistics business that distributes print ready football results pages, preview and review graphics on a daily, weekly or match by match basis.
Over 80 UK regional newspapers currently subscribe to FIS services, offering a combined daily circulation of approx 3.5 million and readership of 9 million (ABC - August 2007).
All products have a fixed sponsorship area which is embedded within each graphic, ensuring that our client's advertisements are displayed every time that the graphic is reproduced.
Recent sponsors include Blue Square and the Nationwide Building Society.
Licensing & Rights Consultancy
ESA are an officially accredited supplier of football live scores and fixtures by Football DataCo in the UK and have previously advised a number of sporting bodies on the value of data rights.
We have an in-depth understanding of the complex challenges that impact on the collection, delivery and publication of sports content and can provide our clients with insight and advice on legal and commercial issues in this area.